Description

Palava 9D taps into a wide range of emotions and sensations to immerse prospective buyers into an ultrarealistic adventure within this virtual replica of the city.  

The interactive features of the program make uses of four senses – sight, hearing, smell and touch – in this simulated walk-through by boat, foot, golf cart and helicopter. 

A moving seat system synced to a preprogrammed grid developed in collaboration with D-Box, combined with virtual reality headsets, makes it possible to feel the movements on water (boat), through the air (drone and parachute jump) and over land (golf cart). Added to this were scent diffusers, special effects, wind generators and misting devices activated at specific points in the virtual tour to highlight the realism of the immersive experience.  

The overall effect needed to capture the truly unique character of Palava. The challenge was to convey the excitement of this futuristic community and make it tangible for potential residents.  

Reproducing the plans for an entire city development in 3D, based on architectural plans and specifications, was also a major feat, as was the technical setup in a relatively small space.  

The Palava 9D experience exceeded the developer’s expectations and the results have been compelling. More than 16,000 people experienced the presentation in the first three months, immediately driving residential sales upward and thereby meeting the client’s primary objective.